Ever since my childhood, I have seen people recommending something to someone; it could be their friends, relatives, colleagues, and so on. For e.g. my mom used to tell some aunt the new mixer we just bought is very nice and even she should buy it. Then there was my uncle who used to tell my dad to buy some policy or invest money somewhere or buy a house at a particular location.
As I grew up, I saw many people doing it to me as well. When it was buying school uniform, some recommended me to ABC tailor and some others to XYZ tailor, for books it was either stationery shop or some other. A little older, then it was the turn of college friends, “udhar ka wada khate hai, mast hota hai”, “buy a jeans from that shop, its good quality and reasonable”, and many such recommendations floating around me and each one of us ofcourse all the time.
And I grew older, out of college, ready to start a career. Again a lot of recommendations, which company to join, what and where to eat, and what to buy from where. Eventually I realized that even I have started recommending things to people – which bank is good for a savings account, which movie to watch, which credit card, which mutual fund, and many alike. And I know many female friends who are experts in this, recommending everything and anything that they have liked. Nothing wrong though, in advising our loved ones.
As I grew little older and mature enough, I started comprehending that we aren’t only recommending but also selling at the same time. We are generating a sale out of our recommendation for the entity whose product/service we recommend. Accidentally, I stumbled upon an opportunity to get into MLM (Multi-Level-Marketing), in which you form a network of consumers and distributors. It was quick enough of me to relate the working principle to what I (and we all) had been practicing since years. It was again recommending something (a product and a service) to people around me. However, I was also a direct beneficiary of my recommendation. All these years I saw my dad, mom, uncle, friends advising people on what to take (buy) and indirectly adding to profits of Videocon, Kelvinator, LIC, Lakme, tailors, shops, and so on.
I started working on my networking skills and generating money out of my newly started business. However, many did not digest the concept well and thought it was just selling something to some people (and even may be door to door). But have you not been doing the same when you asked your friend to buy a Garnier shampoo or Levis jeans, without getting anything in return. You have to do the same thing in networking and above all make some money out of it too. But in vain!
We all want to make money, be rich, fulfill our financial dreams, have financial freedom but not at the cost of a little extra effort. We expect money to come automatically or by just doing what we are doing. That extra income should come but it should come free, we all think so. But nothing comes free and anything that is free has no value – think about it :-)
As I grew up, I saw many people doing it to me as well. When it was buying school uniform, some recommended me to ABC tailor and some others to XYZ tailor, for books it was either stationery shop or some other. A little older, then it was the turn of college friends, “udhar ka wada khate hai, mast hota hai”, “buy a jeans from that shop, its good quality and reasonable”, and many such recommendations floating around me and each one of us ofcourse all the time.
And I grew older, out of college, ready to start a career. Again a lot of recommendations, which company to join, what and where to eat, and what to buy from where. Eventually I realized that even I have started recommending things to people – which bank is good for a savings account, which movie to watch, which credit card, which mutual fund, and many alike. And I know many female friends who are experts in this, recommending everything and anything that they have liked. Nothing wrong though, in advising our loved ones.
As I grew little older and mature enough, I started comprehending that we aren’t only recommending but also selling at the same time. We are generating a sale out of our recommendation for the entity whose product/service we recommend. Accidentally, I stumbled upon an opportunity to get into MLM (Multi-Level-Marketing), in which you form a network of consumers and distributors. It was quick enough of me to relate the working principle to what I (and we all) had been practicing since years. It was again recommending something (a product and a service) to people around me. However, I was also a direct beneficiary of my recommendation. All these years I saw my dad, mom, uncle, friends advising people on what to take (buy) and indirectly adding to profits of Videocon, Kelvinator, LIC, Lakme, tailors, shops, and so on.
I started working on my networking skills and generating money out of my newly started business. However, many did not digest the concept well and thought it was just selling something to some people (and even may be door to door). But have you not been doing the same when you asked your friend to buy a Garnier shampoo or Levis jeans, without getting anything in return. You have to do the same thing in networking and above all make some money out of it too. But in vain!
We all want to make money, be rich, fulfill our financial dreams, have financial freedom but not at the cost of a little extra effort. We expect money to come automatically or by just doing what we are doing. That extra income should come but it should come free, we all think so. But nothing comes free and anything that is free has no value – think about it :-)
Comments
Back at Rishikesh, they say that everything that one really *needs* is free (in nature). eg, air that we breathe to stay alive, the water in the rivers, the forests that provide food and shelter. However, I reckon that we've declared war against nature by sucking it dry and so, all have to tax even the necessities, ergo, money and its luxuries come at a huge premium.
Think about it! :)